TOP Facebook Marketing Tips – What are The Measurements of Facebook Timeline Cover, Profile Picture, App Thumbnail and Post Picture

Want to know the sizes and measurements of Facebook pictures?

You already know that Facebook timeline introduced some new terminology for images and their sizes have some (sometimes very strict) rules.



We highly recommend to use images in the posts, so it’s good to know their exact size too.



So, let’s go through those in detail to make your Facebook visual marketing much easier.


  • Cover Photo – 851 by 315 pixels (large banner type picture at the top of the Facebook profile or Facebook business page);
  • Profile picture – 180 by 180 pixel (square picture – people most often use their own photo for profiles; it’s recommended to use logo for the Facebook business page);
  • Profile Picture Thumbnail – 32 by 32 pixels;
  • App Image (or App Thumbnail) – 111 by 74 pixels;
  • Page post Image – 404 by 404 pixels (used in posts);
  • Milestone image & Highlighted post image – 843 by 403 pixels.


If you upload a picture that is different in size, depending on the image location, Facebook will either adjust it or will show less of it. That may affect the resolution and therefore the quality.


The info graphics below shows the location and size of each image.


Hope this was useful and don’t forget to CONTACT US regarding your business’ Facebook marketing needs!

We will be glad to help!



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Jurgita Glodenyte


Jurgita Glodenyte

Jurgita Glodenyte is an online/digital & social media marketer, manager, strategist, consultant, trainer and public speaker. Her goal is to give companies she works with the tools to make them successful in a technology based economy. Jurgita has written a few books on digital marketing & social media.
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