How To Improve A Company’s Online Presence and SEO

Internet marketingIf you own or work for a small or local business, chances are you currently have some form of online profile describing services or products you provide and how you can be reached. It doesn’t matter if you have a single webpage or a multi-paged website, as long you have some sort of Internet presence then you are already reaching out to new customers.

What you might not be aware of though is the influence search engines such as Google, Yahoo and Bing have on directing potential customers to your business. When a person searches online for a local company providing a specific service or product, the aforementioned search engines will identify and locate all relevant companies in the vicinity.   This information is presented as a list, and the positioning of the different companies on the list is determined by the amount of web traffic they receive each week. As a result it is extremely important

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